Tiny Teeth, Big Impact

Earns

+400 Points

Winner

$10000

đŸŠ· Did you know? Babies and toddlers (ages 0-2) are the least likely to visit the dentist—mostly because parents and caregivers don’t realize how important it is! But that first visit (and creating an ‘Established Dental Home’ early) sets the stage for a lifetime of healthy smiles and overall health.

Your Mission: Get creative! Design a fun way to spread the word about early dental visits—whether it’s a cool new product, a catchy marketing campaign, or an innovative business idea. Tiny teeth need big care from the start.

Let’s make dentist visits a natural (and even exciting!) part of family life. Impress the Delta Dental judges with your ideas, and you could win BIG $$$! Ready to make a difference? Let’s go!

In this Challenge, you’ll explore the question: How can we get parents and caregivers from all walks of life excited about taking their little ones (infants and toddlers) to the dentist?😁

This challenge runs from March 31 - May 11, 2025.

Prizes: 1st Place:
$5,000 đŸ„‡| 2nd Place: $3,000 đŸ„ˆ| 3rd Place: $2,000 đŸ„‰ | Please note: For team entries, prize amounts will be divided equally among team members.

Business
tiny teeth pic
Delta-Dental-Logo
Day

00

Hour

00

Minutes

00

Time Remaining

Skills you'll develop

  • Problem Solving
  • Communication
  • Social Awareness

Welcome

The Dental Care for All Challenge will run from March 31 - May 4, 2025. Come back and join the Challenge.

Welcome to the Tiny Teeth, Big Impact Challenge!

Get ready for this exciting Challenge, where your creativity can help shape healthier smiles for the future! Many parents and caregivers don’t realize that babies should visit the dentist by age one—but you can change that. Explore the interactive game board for fun activities, videos, and thought-provoking questions to inspire your big idea. Jump in, get creative, and help make early dental visits a priority for all families!

icon training small

Mentor Moment: Ask Questions!

Did you know that there are professionals, who created the Challenge, standing by to help you? They will also be judging your final pitches, so be sure to take advantage throughout the Challenge and post your questions on your dashboard. They want you to win!

What are you curious about? Ask them any questions that came up for you during the Explore phase.

Three Approaches: Your Choice!

One important part of The KnoPro Challenges is choosing the type of solution you plan to create (in a group or solo) and ultimately pitch to the judges. Check out an example of each of your choices: a product idea, a new business concept, or a marketing campaign. You can also get inspiration from all the winning projects.

Flip the cards to help you decide which approach you may want to take. Later in the Challenge, you'll choose ONE approach.

Product

Product Idea

Product Idea

Get creative and come up with a new product idea that addresses the problem. This might be an app, a game, or a consumer product, for example. The possibilities are endless! You’ll write a design brief to plan your product, and ultimately create a “prototype” to pitch to the judges.
Business

Business Concept

Business Concept

Imagine a unique business idea that addresses the problem. This might be a for-profit or non-profit venture, an online platform, or an in-person experience/pop-up shop, for example. The possibilities are limitless! Write a business plan, and then create a fun way to share your business idea with the judges.
Marketing (1)

Marketing Campaign

Marketing Campaign

Design an exciting and catchy marketing campaign that addresses the problem and inspires people to act! The campaign might be a viral social media video, a series of emails, or a live event, for example. You’ll write up a marketing plan and then create some "assets" and pitch your idea to the judges.

Narrow the Issue

Get ready to choose a focus, an audience, and a brainstorming question!