Tiny Teeth, Big Impact

Earns

+400 Points

Winner

$10000

đŸŠ· Did you know? Babies and toddlers (ages 0-2) are the least likely to visit the dentist—mostly because parents and caregivers don’t realize how important it is! But that first visit (and creating an ‘Established Dental Home’ early) sets the stage for a lifetime of healthy smiles and overall health.

Your Mission: Get creative! Design a fun way to spread the word about early dental visits—whether it’s a cool new product, a catchy marketing campaign, or an innovative business idea. Tiny teeth need big care from the start.

Let’s make dentist visits a natural (and even exciting!) part of family life. Impress the Delta Dental judges with your ideas, and you could win BIG $$$! Ready to make a difference? Let’s go!

In this Challenge, you’ll explore the question: How can we get parents and caregivers from all walks of life excited about taking their little ones (infants and toddlers) to the dentist?😁

This challenge runs from March 31 - May 11, 2025.

Prizes: 1st Place:
$5,000 đŸ„‡| 2nd Place: $3,000 đŸ„ˆ| 3rd Place: $2,000 đŸ„‰ | Please note: For team entries, prize amounts will be divided equally among team members.

Business
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Skills you'll develop

  • Problem Solving
  • Communication
  • Social Awareness

Welcome

The Dental Care for All Challenge will run from March 31 - May 4, 2025. Come back and join the Challenge.

Welcome to the Tiny Teeth, Big Impact Challenge!

Get ready for this exciting Challenge, where your creativity can help shape healthier smiles for the future! Many parents and caregivers don’t realize that babies should visit the dentist by age one—but you can change that. Explore the interactive game board for fun activities, videos, and thought-provoking questions to inspire your big idea. Jump in, get creative, and help make early dental visits a priority for all families!

KnoPro How-To

Watch an overview of KnoPro before you get started.

KnoPro Overview

What's KnoPro? How does it work? What do I do? Watch the video and find out before you dig in to the Challenge.

Get to Kno the Process

Before you get started you might be wondering how this works. KnoPro Challenges are divided into five phases. These steps are designed to help you explore the problem and develop a solution. Select the + buttons to learn about each phase.

Three Approaches: Your Choice!

One important part of The KnoPro Challenges is choosing the type of solution you plan to create (in a group or solo) and ultimately pitch to the judges. Check out an example of each of your choices: a product idea, a new business concept, or a marketing campaign. You can also get inspiration from all the winning projects.

Flip the cards to help you decide which approach you may want to take. Later in the Challenge, you'll choose ONE approach.

Product

Product Idea

Product Idea

Get creative and come up with a new product idea that addresses the problem. This might be an app, a game, or a consumer product, for example. The possibilities are endless! You’ll write a design brief to plan your product, and ultimately create a “prototype” to pitch to the judges.
Business

Business Concept

Business Concept

Imagine a unique business idea that addresses the problem. This might be a for-profit or non-profit venture, an online platform, or an in-person experience/pop-up shop, for example. The possibilities are limitless! Write a business plan, and then create a fun way to share your business idea with the judges.
Marketing (1)

Marketing Campaign

Marketing Campaign

Design an exciting and catchy marketing campaign that addresses the problem and inspires people to act! The campaign might be a viral social media video, a series of emails, or a live event, for example. You’ll write up a marketing plan and then create some "assets" and pitch your idea to the judges.

KnoPro Tools to Help You

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Student KNOtebook

The Student KNOtebook is a tool to help you keep track of your research, thoughts, and ideas. While you don't have to use this optional tool, it's a helpful way to stay organized. Throughout the Challenge, keep an eye out for KNOtebook hints and suggestions to record in your KNOtebook.

To get started, make a copy of the Student KNOtebook slides or use the PDF Version. 

mentor feedback

Get Help from Mentors

Want some extra help? Real professionals, who created the Challenge, are standing by to answer your questions, hear your ideas, and give you feedback! They want to help you win the Challenge!

You might ask a question about the topic, or you might ask how you could improve your solution, or you may want to show your video pitch to them, etc.

STUDENTS: ACCEPT THE CHALLENGE!

Dive into teeth and emerge as an expert!