Esports is one of the fastest-growing industries in the world, but not everyone fully participates—yet. This Challenge invites you to reimagine esports. From controllers that fit every player’s needs to tournaments that encourage all students to participate, you’ll design a concept that makes esports and gaming more available to all players. Take on the role of an innovator and pitch your big idea to change the game—literally! Impress the Lenovo judges and win big $$$! In this Challenge, you'll explore the question:
How can we break down barriers in esports and gaming to open them up to more players?
This challenge runs from March 10 - April 20, 2025.
Prizes: 1st Place: $5,000 🥇| 2nd Place: $3,000 🥈| 3rd Place: $2,000 🥉 | Please note: For team entries, prize amounts will be divided equally among team members.
00
00
00
Gaming for All will run from March 10 - April 20, 2025 . You can join the Challenge now and get updates (and incentives) before the launch.
Get ready for this exhilarating Challenge where you will put your creativity and innovation skills to play. Come up with a ground-breaking idea to make gaming more available for all players. Use the game board below and get ready to have some fun. We suggest doing one section at a time and remembering where you left off on the board. Game on!
Watch an overview of KnoPro before you get started.
What's KnoPro? How does it work? What do I do? Watch the video and find out before you dig in to the Challenge.
Before you get started you might be wondering how this works. KnoPro Challenges are divided into five phases. These steps are designed to help you explore the problem and develop a solution. Select the + buttons to learn about each phase.
One important part of The KnoPro Challenges is choosing the type of solution you plan to create (in a group or solo) and ultimately pitch to the judges. Check out an example of each of your choices: a product idea, a new business concept, or a marketing campaign. You can also get inspiration from all the winning projects.
Flip the cards to help you decide which approach you may want to take. Later in the Challenge, you'll choose ONE approach.
Product Idea
Product Idea
Get creative and come up with a new product idea that addresses the problem. This might be an app, a game, or a consumer product, for example. The possibilities are endless! You’ll write a design brief to plan your product, and ultimately create a “prototype” to pitch to the judges.Business Concept
Business Concept
Imagine a unique business idea that addresses the problem. This might be a for-profit or non-profit venture, an online platform, or an in-person experience/pop-up shop, for example. The possibilities are limitless! Write a business plan, and then create a fun way to share your business idea with the judges.Marketing Campaign
Marketing Campaign
Design an exciting and catchy marketing campaign that addresses the problem and inspires people to act! The campaign might be a viral social media video, a series of emails, or a live event, for example. You’ll write up a marketing plan and then create some "assets" and pitch your idea to the judges.Dive into esports and gaming and emerge as a pro!